10 Feb. 2014
Jordan shoes are a line of sports sneakers that were originally manufactured and launched in 1985 by the Jordan Brand subsidiary of Nike. Since then, the company has made improvements to this line each year. Today, you can even buy wholesale Jordan shoes and get the best quality sneakers at great discounts.
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Wholesale Jordan Shoes: The 2011 Line
The latest in the range of Air Jordans is the Air Jordan 2011. This line is the most renowned for its interchangeable insoles. You can choose from red, blue, white and black. Four colorways were released in February 2011 to capitalize on the 2011 All Star Game.
The unique design of the two sides of the shoes set the 2011 Air Jordans apart. The pattern represents a star constellation that also contains breathing holes in the shoe to keep feet well-ventilated. The shoes are wrapped in Patina Leather and each pair is both handcrafted and hand-burnished. Wholesale Jordan Shoes: The Beginning
In an effort to gain a better foothold in the market for basketball shoes, Nike signed on 21-year-old Chicago Bulls rookie Michael Jordan for a five-year-contract. With a contract worth $2.5 million, Jordan became the brand ambassador for his own line of shoes.
The very first footwear in this line was designed by Peter Moore in red and black to match the Chicago Bulls uniform. Unfortunately, at that time, the NBA mandated that all players wear white sneakers. Despite this, Michael Jordan wore his red-and-black sneakers, and the subsequent fines that he had to pay only made the shoes more popular.
Within the first two months of launching Jordan shoes, Nike made $2.3 million, and today Nike is considered to be one of the leading basketball shoe brands, largely due to the Air Jordan line. What more, Nike risky decision to sign on a single athlete for such a huge amount soon became the marketing norm. Today, most of the world's renowned sports stars endorse their own products.
Wholesale Jordan Shoes: Beware of Fakes
Given that this is an expensive line of sneakers, it can be difficult for many of us to invest in them. One option is to buy wholesale Jordan shoes. Although people all over the world try to make a quick buck from making fake Jordan shoes, you can spot a fake by examining the material used to manufacture the sneakers, as well as the price you have been quoted. If the price sounds too good to be true, you are probably buying a fake.
So, if you are looking for good basketball footwear, buy wholesale Jordan shoes to save money rather than settling for fakes. You will end up spending much more on doctor visits for foot and ankle problems if you wear cheap fakes instead.
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